Trường (David) Lăng, as Founder and CEO of Viettonkin, dedicates his extensive expertise to fostering robust trade and investment bridges between Southeast Asia and global partners. With over 17 years of experience, he has successfully guided over 3,000 FDI projects and advised Fortune Global 500 corporations on complex market entry and expansion strategies. His impactful work includes providing technical assistance to governments, developing innovative initiatives like Viettonkin's 'FDI Desks,' and maintaining strategic relationships with central authorities and NGOs. David's thought leadership in economic development and policy advocacy empowers businesses worldwide to confidently navigate and thrive in emerging markets.
278 articles
Vietnam has rapidly become one of ASEAN’s most attractive host countries for Foreign Direct Investment (FDI), but the era of measuring success…
The year 2025 marks a turning point for Vietnam’s pharmaceutical industry, transforming it from a high-potential yet complex consumer market into a…
The global pharmaceutical industry is navigating a period of rapid innovation and complex challenges, from shrinking profit margins to evolving geopolitical threats.…
Belgium pairs world-class R&D with factory-ready testbeds. This unique innovation ecosystem is perfectly positioned to support Vietnam’s ongoing transition from assembly-based manufacturing…
Ever wonder how Southeast Asia’s vibrant markets, especially Indonesia’s sprawling archipelago, can elevate your business? As a Strategic Business Consultant and FDI…
Vietnam is rapidly establishing itself as a key player in the global pharma industry, evolving into a critical hub for global health…
Is 2025 the right time to enter Indonesia’s booming consumer market?With a digital-native Gen Z, rising Tier 2 cities, and new spending…
Ready to unlock your business potential in Southeast Asia? As a consultant who has spent over two decades guiding businesses through the…
Ever wonder how Southeast Asia’s most dynamic market can propel your business to the next level, yet feel like you’re trying to…
Ever wondered how Southeast Asia’s hottest market, Indonesia, can take your business to the next level while you manage its risks? Indonesia…
Talk to an ASEAN expert who has guided 2,000+ companies into the region.
