Brand UX redesign for a regional rebrand
A consulting firm rebranding for a regional play needed both visual and experiential consistency across web, sales collateral, and proposal templates. We led the UX research, IA, and…
A consulting firm rebranding for a regional play needed both visual and experiential consistency across web, sales collateral, and proposal templates. We led the UX research, IA, and design system buildout.
Outcome
a unified brand experience adopted across 6 markets and 80+ team members.
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